\u201cCustomers are the lifeblood of our industry, why does anything else matter?\u201d\u00a0<\/em><\/p><\/blockquote>\n <\/p>\n And it\u2019s true. Without customers we wouldn\u2019t have a business. Without satisfied<\/em> customers, we wouldn\u2019t still be in business. The concept seems simple in theory, but in today\u2019s world where everyone has multiple platforms to voice their opinions and reviews on everything \u2013 it can be difficult to quantify and qualify consumer feedback, and then use it to continuously improve the overall home building experience.<\/p>\n With so many moving parts and people involved in the 8 to 10-month home building process, one bad move can turn a builder from hero to zero quickly. It is important for Lincolnberg to receive feedback throughout the construction process. If we don\u2019t know a customer is unhappy in time to rectify the issue immediately, then it takes a toll on our relationship. We don\u2019t want to get off on the wrong foot.<\/p>\n To ensure the love affair lasts, we don\u2019t hand you the keys to your new home and ghost you. We won\u2019t rest until we know how much you love actually living<\/em> in your Lincolnberg home.<\/p>\n <\/p>\n So how do we capture this data accurately and ethically, while bench-marking ourselves with other top performing builders in the industry to ensure continued success and an outstanding reputation?<\/p>\n When Lincolnberg was faced with the challenge of quantifying and qualifying costumer feedback, CustomerInsight™ was the obvious choice \u2013 for several reasons:<\/p>\n CustomerInsight™ is a third-party, Canadian-based, survey provider who works with other leading builders in the industry to compile, audit, compare, and present data.<\/p>\n Validation Process:<\/strong><\/p>\n Step 1 \u2013 Interested builders submit closings each month to CustomerInsight™ which are reviewed and confirmed with the builder.<\/p>\n Step 2 \u2013 Each year, CustomerInsight™ will work with the builders\u2019 third-party warranty provider to validate submitted closings (Alberta New Home Warranty Program<\/a>).<\/p>\n Step 3 \u2013 A CustomerInsight™ research analyst audits all calculations and closings per builder.<\/p>\n Step 4 \u2013 All data is reviewed by a third-party, designated expert large data collector, mathematician and statistician.<\/p>\n \u00a0<\/strong>Yes, the builder whose catch phrase is \u201cThe Love Affair that Lasts\u201d can get away with making clich\u00e9 statements like \u201cTeamwork Makes the Dream Work.\u201d We\u2019re cheesy like that and proud of it! Not only is it important to Lincolnberg to have a good reputation with our customers, it is equally important to be respected and loved by our team and trades.<\/p>\n CustomerInsight™ helps Lincolnberg achieve great and long lasting relationships with our trades. They issue confidential evaluations to the trades, supply partners, and employees who work cohesively to fulfill the customer\u2019s home building dreams. This survey asks questions about what it is like to work with Lincolnberg from a business to business and employee to employer perspective.<\/p>\n It\u2019s one thing to make your customers happy \u2013 but at what expense? A lot of companies struggle at finding a happy medium here. We value the power of partnerships with our trades and staff. If they are not happy, they will not show up on their A-game day in and day out for the customer on behalf of Lincolnberg.<\/p>\n Our best work is the direct result of a group of talented individuals working in unison for a clear and common objective: A happy customer.<\/strong><\/p>\n Let\u2019s face it, when you are killing it, you deserve and appreciate being recognized for your efforts. After all, maintaining a positive and memorable experience for everyone involved in the home building process is not an easy task.<\/p>\n To reward excellence in the North American Construction Industry, CustomerInsight™ hosts the annual Home Owner Mark of Excellence (H.O.M.E.) Awards. Since 2009, hundreds of companies have competed for two prestigious awards:<\/p>\n Award 1 \u2013 The Best Customer Experience Award <\/strong><\/p>\n Based solely on the 1- and 13-month post-possession survey results of the customer, \u201cthis is the most difficult award in the industry,\u201d explains Christian Caswell, Director and Founder of ConsumerInsight™ and the H.O.M.E. Awards.<\/a> \u201cThe new homebuyer demanded an award program that they could trust when making their brand-new home buying decisions and we gave it to them,\u201d Christian adds.<\/p><\/blockquote>\n Award 2 \u2013 The Builder of Choice Award<\/strong><\/p>\n \u00a0<\/strong>This award is an evaluation of Lincolnberg\u2019s customer satisfaction using the criteria and results of the CustomerInsight™ surveys, as well as the confidential evaluations completed by our trades, supply partners, and staff.<\/p>\n We might have been bragging just a bit about our recent win on social media (sorry not sorry). But we can\u2019t help ourselves \u2013 we are very proud of the experience we offer every stakeholder involved in building a Lincolnberg home.<\/p>\n If you haven\u2019t already heard, Lincolnberg is the first and only<\/strong> builder to win The Customer Experience Award AND The Builder of Choice Award five<\/strong> consecutive years! Christian says, \u201cit is a phenomenal feat just to be named a finalist, but to win both awards five years in a row, is incredible.\u201d<\/em><\/p>\nTHE CHALLENGE<\/strong><\/h4>\n
![\"Customer](\"https:\/\/www.lincolnberg.com\/blog\/wp-content\/uploads\/2019\/04\/family-40.jpg\")
\nTHE SOLUTION<\/h4>\n
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<\/a>![\"Lincolnberg](\"https:\/\/www.lincolnberg.com\/blog\/wp-content\/uploads\/2019\/04\/group-7.jpg\")
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THE RESULT<\/h4>\n